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China Life Singapore Launches 2022 “Kids Art” Drawing Competition

China Life Singapore Launches 2022 “Kids Art” Drawing Competition

Encouraging Creativity Among Children Aged 3 to 16 Through Art

SINGAPORE, July 15, 2022 /PRNewswire/ — China Life Insurance (Singapore) Pte Ltd (“China Life Singapore”) has officially unveiled the 2022 “Kids Art” Drawing Competition, which commenced in July and will run until the end of October. This non-profit event is organized by China Life Singapore, inviting children and teenagers aged 3 to 16 in Singapore to register via the company’s official website.

The Competition, hosted by China Life Insurance (Overseas) Company Limited, has been launched in Hong Kong, Macau, and Singapore. It encourages creativity under the themes of Stay Healthy, Go Green, and Live in Harmony. Participants are free to express their imagination using any medium except for digitally processed images and photographs. Acceptable formats include, but are not limited to, oil paintings, acrylics, sketches, collages, hard pen drawings, and printmaking.

The competition features both a Popularity Award and a Professional Award. The Popularity Award will be determined by votes collected through the online platform of the “Kids Art” Drawing Competition, with the top 20 entries earning monthly Popularity Awards and a Cumulative Popularity Award. The Professional Award is categorized by age groups, from 3 to 16 years, with each group eligible for Gold, Silver, Bronze, and Merit Awards, as well as Best Creative, Best Theme, and Best Color Awards. This year introduces the Asia Professional Award, recognizing five outstanding works from each professional gold award group across Hong Kong, Macau, and Singapore, with winners receiving a certificate and trophy.

Last year’s inaugural China Life Singapore “Kids Art” Drawing Competition garnered tremendous support, with hundreds of thousands of votes cast and over 10,000 participants in the voting campaign. The event was widely praised and received enthusiastic backing from local art centers and painting institutions, encouraging more children to engage in this artistic experience.

Mr. Lin Xiangyang, Chief Executive of China Life Singapore, expressed the company’s commitment to nurturing local children’s growth and art education. He noted that the “Kids Art” initiative aims to provide a platform for young talent in Singapore, fostering creativity and cultural appreciation. Following the success of the previous year, the organization is determined to continue hosting the competition annually, enhancing children’s artistic experiences and promoting the value of the arts.

China Life Singapore envisions the “Kids Art” drawing competition as a long-term branding initiative, with new themes and highlights introduced each year. The company hopes to spread the beauty and love of art throughout Singapore with each event.

Andy Thomas
ADMINISTRATOR
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